Salesforce’s Customer 360 Symphony
How Tableau Helps Organizations Work Together
About
Salesforce’s Customer 360 suite aims to connect all the distinct sectors within an organization - marketing, sales, commerce, IT, etc. - with one easy-to-use customer relationship management (CRM) platform. One of the most important cogs on that Customer 360 wheel promotes the values of real-time analytics and data visualizations: Tableau.
The task, from both Salesforce and Tableau marketing teams, was to create a promotional piece that helped explain Tableau’s role - and value - within the Customer 360 suite to a Salesforce-familiar audience.
Not sure why your company needs to add Tableau? Don’t see the value? Then this video’s for you!
Collaborating with outstanding partners on design, copy, and production - the finished product was a standout piece that resonated with audiences both old and new. The key takeaway for all viewers was Tableau’s role as a connector, an amplifier, a make-everyone-else-better type of product. “Turn your business into the symphony it was meant to be!”